Welcome

If you’re looking for social media marketing, content creation and marketing, digital and campaign strategy, or personalised digital training, you’ve come to the right place.

Campaign Strategy

Are you about to launch a new product or service? Want to make a big splash? I can create the strategy and conceptualise a creative idea within your budget to help you get the most out of your launch campaign.

Social Media Marketing

 Whether it be creating awareness, launching a product, or consumer data mining, a presence on social media is incredibly valuable. What do you want achieve? Who should you be targeting?  Which platforms do you want be on? Do you need training? I can help!

Creative Concepts

Are you looking for a creative concept that will set your campaign/product or website apart, then let me help you. I have over 10 years experience in creating digital marketing campaigns to help brands big and small sell their products and services.

Design Thinking at the centre

Design Thinking is a great way to approach strategy. It’s clean, it’s simple, it takes into account both business and customer objectives. It refines those objectives and makes them more campaignable. It gives ample room to ideate within the space of clear insights.

Empathise

Listening, conversation, and data gathering are very important for this phase. 

Define

Using your newly discovered set of insights, you need to refine that brief a little more. 

Ideate

Brainstorming those creative ideas for your campaign /product.

Prototype

 Prototype the concept to fix issues before going into production.

Test

Test against predetermined KPIs to ensure that your idea will be successful.

Implement

Implementation, go-live, the final test. Design Thinking mitigates risk here.

Get in Touch

If you’d like help with your digital strategy, or you’d like to learn more about design thinking and how it can help your business, get in touch.

We’d love to hear about your project

Contact info

Johannesburg

+27 61 451 0876

info@craighannabus.com

craighannabus